Digital Marketing Specialist (JB2385)

Digital Marketing Specialist (JB2385)
Garsfontein, Pretoria (Office Based)
R22 000 – R28 000 CTC per month
Duration: Permanent
Application closing date: 4 November 2022

Overview
Growing online sports betting entity requires the expertise of a strategically minded Digital Marketing Specialist with the ability to create targeted marketing campaigns across various channels.

Minimum Requirements:
Marketing related tertiary qualification preferred
3 or more years’ experience within a strategic Digital Marketing role
1 or more years’ experience in taking the lead ITO SEO/ SEM
1 or more years data analytics experience with the ability to translate said data into strategic and focused campaigns
Previous Google tag experience
Previous online gambling/ betting experience would be advantageous

Duties and Responsibilities:
Plan, execute and manage all digital marketing campaigns across various channels inclusive of SEO/SEM
Measure and report performance of all digital marketing campaigns
Identify trends and insights
Brainstorm new and creative growth strategies
Collaborate with internal teams to create landing pages and optimise user experience
Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels
Collaborate with various internal and external stakeholders effectively in order to optimise ROI