Digital Marketing Manager

SUMMARY:
Digital Marketing Manager - Digital Strategy, Performance & Social

POSITION INFO:

Our client is seeking a Digital Marketing manager to join their team –

You will own the day-to-day leadership and output of digital marketing - performance, social,

content production, and digital design - across Consumer, Sales Force, and Corporate

channels.

Key responsibilities:

• Digital and performance marketing - own web, social, community, and paid channel strategy and performance, in partnership with the Marketing Manager.
• People leadership - performance, development, and conflict resolution across the full digital team, including onboarding for recently started team members. Hiring of new team members is a collaborative process with the Marketing Manager and CMO.
• Content and production quality - oversee photography, videography and digital design output for consistency and brand fit, in partnership with the Creative Director on visual standards.
• Reporting and analytics - digital channel performance reporting to the Marketing Manager.
• Process and governance - own briefing and capacity planning for the digital team.

Decision rights:

• Budget - recommends digital/paid spend within approved lines; final approval Marketing Manager & CMO.
• Headcount - recommends; final approval Marketing Manager & CMO.
• Day-to-day people decisions (performance, leave, etc.) - sit with the Digital Marketing Manager for all team members, Marketing Manager informed.
• Content priorities outside of digital deliverables for the Asuer and Sales Force Content Creators - sit with the Marketing Manager, not the Digital Marketing Manager.

Experience & qualifications:

• 5-8 years’ digital marketing experience, including performance marketing, social/community, and content production.
• 3+ years leading a team, ideally spanning multiple disciplines rather than a single channel.
• Bachelor’s degree in marketing, Digital Marketing, Communications, or equivalent.

Your skills and attributes should include:

• Hands-on operator who can still lead through others.
• Comfortable balancing digital-channel ownership with production coordination.
• Collaborative rather than territorial
• Strong organiser, comfortable with performance data and campaign analytics.