Passenger Vehicle Aftersales Marketing Administrator - OEM Level - North Eastern Suburbs

SUMMARY:
Reports to: Head of Warranty
Remuneration: R455 000.00 – 520 000.00 per annum TCTC including 13th Cheque
 
Purpose Of The Job:
 
Our client is looking for an experienced Aftersales Marketing Administrator to join their team. The candidate will be responsible for; Monitoring market trends and staying updated on the latest developments, providing regular reports to the company, Plan and support the implementation of service products that meet customer demands, Plan and support the execution of aftersales advertising and promotional activities, Analyse retention rates and formulate improvement measures, Monitor and analyse the utilization status of CS & SR system, maximize usage efficiency, and conduct improvement discussions with suppliers, Plan and support the implementation of activities to promote service entry.

POSITION INFO:
Key Responsibilities:
Market Research

• Monitor competitor product and service information in the market daily and report findings to the company

• Research, plan, and support the implementation of service products that reflect competitor trends and customer needs in the market
• Analyse offerings from external vendors to create an optimal product lineup that promotes workshop visits

• Establish a reliable method for collecting retention rate data and ensure the accuracy of the data collected
• Analyse the data and provide support for planning and implementing improvement activities

• Collaborate with the marketing department to promote aftersales services and contribute to the creation of lifelong customers

• Monitor and analyse system usage to ensure optimal performance
• Discuss system improvements with suppliers and support the development of systems that adapt to market conditions

• Plan and support the implementation of seasonal campaigns as part of initiatives to promote workshop visits

• Support comparative analysis of market trends and our own products and services to propose necessary action plans
• Monitor various KPI results against targets and create improvement plans as needed
• Monitor competitor activities and performance
• Collect relevant information to be provided and updated for the sales, marketing, service, and parts departments

• 2-5 years’ related Aftersales Marketing Administrator experience in the Automotive industry
• Relevant Marketing or equivalent Tertiary qualification
• Autonomous functioning and self-reliance in maintaining own workflow, priorities and meet business requirements and deadlines
• Strong decision-making and problem-solving skills with ability to establish new systems, processes and procedures
• Effective communication and Interpersonal Relations skills
• Data analysis skills
• Analytical thinking
• Data evaluation and segmentation
• KPI-driven analysis
• High level of computer literacy, particularly in Microsoft (Excel, Word & PowerPoint)
• Motor Industry experience Essential!!

• Extensive local travel will be required with 3 to 5 nights per month away from home
• Flexibility and willingness to work outside of usual office hours