Sales and Marketing Coordinator

SUMMARY:
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POSITION INFO:

The Sales and Marketing Coordinator provides essential support to the sales and marketing functions by managing administrative processes, coordinating campaigns, tracking performance data, and ensuring seamless communication between teams. The role is key to driving operational efficiency and supporting business growth

What you'll do:

• Sales Support
  • Assist the sales team with lead generation activities, CRM updates, and follow-up tasks.
  • Support the preparation of sales reports and performance dashboards.
  • Co?ordinate client meetings, product demos, workshops, and events.
• Marketing Coordination
  • Support the execution of integrated marketing campaigns (digital, print, and events).
  • Assist in creating content for social media, newsletters, presentations, and marketing collateral.
  • Track campaign performance using analytics tools and compile feedback reports.
  • Assist with event logistics, registrations, promotional items, and on-site coordination.
• Lead Generation Administrative Support
  • Maintain and update lead databases, CRM records, and tracking systems.
  • Prepare targeted contact lists, email templates, and support outbound campaign execution.
  • Monitor all lead sources and ensure timely lead assignment to relevant sales team members or BU leads.
  • Generate regular reporting on lead flow, conversion rates, and campaign performance.
• Quoting, Pricing & Compliance
  • Issue 100% of renewal quotes as per CRJ milestone timelines or at least 90 days before contract expiry.
  • Ensure pricing, entitlement, and contract terms are validated prior to quote submission.
  • Work closely with OEMs supplier/s, and internal teams, Technical and/or Administrative to resolve discrepancies.
  • Maintain zero discrepancies between OEM, distributor, and internal renewal records.
• Administrative Duties
  • Maintain organised marketing and sales databases, shared folders, and tracking sheets.
  • Manage team calendars, meeting schedules, and travel arrangements.
  • Organise, manage, and track marketing collateral, merchandise, and promotional inventory.
• Cross?Functional Collaboration
  • Serve as a communication link between sales, marketing, product, and other departments to ensure alignment.
  • Support internal communications initiatives, sales enablement, and team training coordination.
• Ad?Hoc Support
  • Assist Sales Management and Marketing Leadership with ad?hoc requirements as needed.

Your Expertise:

• 2–4 years supporting sales teams in an administrative, coordinator, or junior sales operations role.
• Experience with CRM systems (e.g. Dynamics, Salesforce, HubSpot) including updating pipelines and generating basic reports.
• Exposure to coordinating client meetings, demos, or events.
• Experience assisting with digital marketing activities: social media scheduling, email campaigns, and event marketing.
• Familiarity with tools such as Canva, Mailchimp, Hootsuite, Google Analytics, or similar platforms.
• Ability to compile campaign performance reports using digital analytics.
• Practical experience with lead lists, databases, or customer information systems.
• Exposure to outbound or inbound lead activities and supporting SDR/BDR processes.
• Comfortable using Excel or similar tools for tracking and reporting.

Qualifications:

• Certification, Diploma or Degree in Marketing, Business Administration, Communications, or equivalent.

Soft Skills:

• Excellent Communication (written and verbal)
• Creative problem solving
• Strong collaboration
• Strong organization and time management