Regional Marketing Manager

Our client is looking for a dynamic and driven Regional Marketing Manager to join their digital team to lead the marketing activities for their clients.

The role is based in Midrand, Johannesburg and will oversee marketing planning, ad buying strategy, agency management and performance measurement for all our services within the region.

Responsibilities:

• Own and lead marketing strategy and day-to-day execution of campaigns, ensuring we’re on track to meet user acquisition, ARPU, engagement and retention goals. Own all aspects of campaign setup, optimization, troubleshooting, budget, and reporting.
• Manage relationships with external partners/agency/networks to secure a healthy campaign mix that hits the targets while delivering quality users.
• Drive the collaboration with internal teams (Design, Tech, Commercial, Product) to design and implement profitable digital solutions.
• Prepare and present accurate reports on marketing campaign’s overall performance.
• Lead/support (marketing) workshops with clients to ensure overall alignment.
• Take active part in new business pitches, creative concept, media planning, and business review meetings with operators.

Qualifications:

• Must have 4+ years of experience in digital/performance marketing unit in a high-growth advertising agency or in-house performance marketing department.
• Must have 2+ years of hands-on tactical experience with biddable media platforms – GoogleAds or Programmatic display.
• Fluency in cross collaboration with functions like Product, Tech, Design and Commercial.