Marketing/Brand Manager - Africa

 

Recruiter:

Time Personnel

Job Ref:

CPT002180/Del

Date posted:

Wednesday, June 22, 2022

Location:

Capetown, South Africa


SUMMARY:
Your experience in Brand Management, Omni channel, SPOMA,  Trade Marketing, Ecommerce and Digital Marketing is needed by our Global Client!

A formal degree, enterprising spirit, experience working in Marketing with Global Brands within the African market, is needed for this exciting role.

This position will operate from their Cape Town Head office ensuring consistent deployment of strategy throughout relevant African countries, with a focus on market share growth

JOB DESCRIPTION:

REQUIREMENTS
 
  • University degree in Marketing or a minimum of 6-8 years equivalent professional experience, ideally in Marketing with a focus on Brand Management
  • Global brand experience
  • Fluent in English
  • Significant knowledge of the brand communication marketing mix (media, events, sponsorship, trade marketing, PR) with a major global brand or retailer (sporting goods/ luxury lifestyle industry preferred)
  • Deep understanding of local market, brand landscape and youth culture
  • Strong leadership skills, experienced in coaching and managing a diverse team and working in a complex matrix environment.
  • Experience managing external agencies and partners.
  • Marketing budget management
  • Advanced user of MS Office suite of products
  • Experience in both market and above market organization preferred
 
 
DUTIES
  • Work closely with Emerging Markets, South Marketing team and line manager to develop and drive an aligned brand strategy for required countries
  • Plan and drive the execution of the local Brand Activation calendar, with focus on key brand priorities and drive the local market initiatives where relevant
  • Planning and Management of marketing working budget (MWB) across relevant countries in alignment with guidelines
  • Ensure a cross department pre- and post-Return of investment analysis of all marketing working budget (MWB) spending – max the return on all marketing working budget (MWB) investments.
  • Conduct relevant Consumer/Market research studies and use key findings to inform strategy and ‘educate’ key internal stakeholders.
  • Collaborate closely with Africa Export team to ensure marketing initiatives supports the strategic business plan and delivers against the set KPI’s
  • Manage trade marketing responsibilities in alignment with Emerging Markets
  • Support media buying and planning for the market
  • Support partner relationship management & strategy development. Including the scouting and securing of new, culturally relevant partners.
  • Effectively manage external agencies to support the execution of the brand strategy
Salary: R   dependent on experience
 
Join us on SOCIAL MEDIA or visit our WEBSITE for more information. See links below.
 

 

 

 

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