Events Activations Coordinator

Recruiter:

Optential Consulting (Pty) Ltd

Job Ref:

PRL000056/LH

Date posted:

Friday, June 10, 2022

Location:

Capetown, South Africa

SUMMARY:
Location: Coastal Region & Inland
Reporting to: General Manager Coastal & General Manager Inland
Function: Sales/Events

What Will You Do?
Event implementation is crucial to regional strategy, volume opportunities, and brand-building consumer experiences.
This role is responsible for executing all events in the Coastal region and to identify, liaise, plan, attend and oversee execution of small to large-sized events and activations. Ensure the brand and branding is represented in the right manner, events and activations are set-up and executed on time, and that we do this within the agreed budget provided.
The role includes planning for, negotiating, and overseeing the successful events in the region and identifying new opportunities.

JOB DESCRIPTION:

Primary Responsibilities:
KPA 1: Event and activation opportunities unlocking

Keep abreast of all relevant event and activation opportunities and present to GM and KAM for consideration and exploration
Connect with relevant industry players to identify opportunities
Plan and maintain a detailed and ROI/volume focused event calendar for the year
Ensure we have regular events scheduled and executed as per the event calendar (at least one event per week)

KPA 2: Event & Activation stakeholders liaising

Respond to all event inquiries and convert inquiries into booked events
Liaise with all internal and external stakeholders to ensure the event requirements are agreed to and are feasible and approved prior to commitment
Identify and manage what resources are required and if internal and/or external suppliers are required
Communicate and confirm all event and activation executional plans to all stakeholders leading up to the event
Liaise with Social Media content manager to optimise event and activation marketing, pre-during and post event (when required)
Responsible for the Event & activation calendar and weekly updates and sharing internally

KPA 3: Brand/Volume objective adherence and representation

Identify and ensure alignment between events and activations and brand event and activation objectives
Plan and manage brand collateral where required to adequately represent the brand
Target events with the right audience profile that meets the volume and brand target audience
Capture images at agreed events and activations, to contribute to content plan and remarket across social media channels

KPA 4: Stock, Event Equipment and Cost Management

Place orders for events and activations as agreed
Follow-up on approvals and delivery of stock where required to ensure on time shipment and delivery
Book and secure budget approval for all event related equipment and stock
Manage stock and event equipment maintenance, return and recon post event

KPA 5: Planning and communication

Work hours to include weekends and holiday days aligned to calendar and activity plan. Work hours flexible and subject to weekly signoff
Quarterly event plan to be maintained and communicated on a month to month rolling basis
Support districts with customer events when required to do so and signed off by KAM/GM
Event M&E reported on based on ROI calculations and consumer feedback on a weekly basis

Requirements of the Role:

Qualification: Degree or Diploma in marketing, event, public relations, advertising, hospitality or similar fields
Years Experience: minimum of 1 year experience in events, brand activations, brand ambassador or related industry experience
Experience in multi-event & activation calendar coordination
Experience in planning and coordinating multiple stakeholders
Experience in budget management
Experience in brand management or agency experience will be added benefit

Required Skills:

Great communications skills
Interpersonal and social skills
Multi-tasking and time-management skills, with the ability to prioritize tasks
Organized and detail-oriented
Problem-solving skills
People management skills

NB! This job is now closed. You can apply for other jobs by uploading your CV.

Similar jobs you might be interested in:

Marketing Assistant
Location: Cape Town
Salary:
Are you a creative, organised, and motivated marketing professional looking to grow your career? Our client in the Southern Suburbs is looking for a Marketing Assistant to join our dynamic Marketing team and help bring our brands to life. In this role, you will support the planning and execution of marketing campaigns, social media, digital marketing, content creation, events, and day-to...
Today

Digital Marketing Specialist
Location: Cape Town
Salary:
7 days ago

Social Media Manager (In-Office) - Somerset West - R20,000 per month
Location: Capetown
Salary: Market-related
Manage and grow the digital presence for two premium retail and distribution brands.
8 days ago

Trade Customers Marketing Specialist Ref: 4292
Location: Cape Town
Salary:
A B2B marketing job opportunity is available within the FMCG sector for a Trade Customers Marketing Specialist based in Western Cape.
15 days ago

Marketing Assistant
Location: Cape Town
Salary:
A dynamic and innovative company based in Muizenberg, Cape Town is looking for a creative and proactive Marketing Assistant to join their team. The successful candidate will assist with marketing campaigns, digital content, brand awareness initiatives, and day-to-day marketing activities while using creative thinking, strong organisational skills, and emerging technologies, including AI, to d...
16 days ago

Trade Marketing and Brand Activation Specialist
Location: Firgrove
Salary:
Our client, a leading distributor of premium international sports, performance, lifestyle, and nutrition brands, is seeking an energetic and commercially driven Trade Marketing & Brand Activation Specialist to lead national trade marketing initiatives, retail activations, and consumer engagement strategies. The successful candidate will be responsible for driving brand visibility, enhancing re...
21 days ago

Trade Marketing and Brand Activation Specialist
Location: Somerset West
Salary:
Distributor and importer of sporting apparel,, has an opportunity for a Trade Marketing and Brand Activation Specialist with at least 3 - 5 years experience in in trade marketing, activations, events, or experiential to join their team based in Somerset West.
21 days ago

Technical Sales Engineer
Location: Cape Town
Salary: 360 000 Annually
Join a growing renewable energy company as a Technical Sales Engineer, where you'll combine your technical knowledge with customer engagement to generate new business opportunities. This field-based role is ideal for an experienced technical sales professional or a junior Electrical Engineer looking to build a career in the renewable energy industry.
22 days ago

Advertising Sales Manager
Location: Cape Town
Salary: 360000 Annually
Advertising Sales Manager Jobs Cape Town | DOOH | OOH Advertising | Digital Media | Billboards | Retail MediaA leading property investment and property management company is seeking an experienced Advertising Sales Manager to join its dynamic team in Cape Town, Western Cape.This is an exciting opportunity for a driven sales professional with experience in DOOH (Digital Out-of-Home), OOH (Out-of-Ho...
9 days ago

Sales Representative (Oakley/Ray-Ban eyewear, Oakley Apparel, Footwear and Accessories)
Location: Capetown
Salary: Market-related
The purpose of this role is to develop effective business relationships with retail stores outside of the traditional optical channel, specifically focusing on independent fashion, departmental, footwear, and sports doors.
44 days ago

Events Activations Coordinator

Similar jobs you might be interested in:

Create a free job alert for Events Activations Coordinator in Capetown

Jobseekers

Recruiter

General