Creative Lead

Recruiter:

Future Careers

Job Ref:

FUT-17_550

Date posted:

Tuesday, October 7, 2025

Location:

Cape Town, South Africa

SUMMARY:

Future Careers is recruiting on behalf of a leading national retail group for an experienced and visionary Creative Lead to drive the brand’s visual identity, storytelling, and creative execution across all marketing and promotional platforms.This dynamic role is based at the company’s Head Office in Bellville, Cape Town and offers an exciting opportunity to shape and lead creative direction for one of South Africa’s most recognizable retail brands.

POSITION INFO:

As the Creative Lead, you will own the creative vision and strategy for all marketing campaigns and strategic brand projects. You will lead a talented creative team - including designers, copywriters, digital specialists, and production artists - to deliver impactful campaigns that bring the brand’s story to life across all touchpoints.

You’ll collaborate closely with photographers, agencies, and key internal partners to ensure that every campaign aligns with brand guidelines, customer insights, and commercial objectives. From concept to execution, you’ll ensure that creative output consistently reflects the brand’s essence, tone, and market positioning

Key Responsibilities:

Develop and execute creative strategies that support business and marketing objectives
Oversee all creative outputs including design, digital content, photography, and campaign visuals
Lead, inspire, and mentor a high-performing creative team
Collaborate cross-functionally with marketing, visual merchandising, and digital teams to ensure full 360° campaign delivery (ATL, BTL, digital, and in-store)
Maintain the integrity of the brand identity and ensure creative alignment with corporate guidelines and brand positioning
Manage external creative agencies and production partners to deliver on time, within budget, and to exceptional standards

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