Sales Representative - East London

SUMMARY:
Our Client in the FMCG (Tabacco) Industry is seeking to employ a Sales Representative to their team based in East London.

POSITION INFO:
Requirements:

• Matric (Grade 12) – essential
• FMCG Organised channel Experience is a bonus
• Valid driver’s license
• 2–5 years’ external sales experience (FMCG, tobacco, or vape industry preferred)
• Proven track record of achieving sales targets
• Strong relationship-building and negotiation skills
• Ability to work independently and manage a territory effectively
• Good communication and interpersonal skills
• Basic computer literacy (Microsoft Office, mobile apps, reporting tools)
• Existing relationships within the retail or tobacco trade
• Knowledge of vape and tobacco products
• Experience in merchandising and in-store activations
• FMCG background or retail on-floor management experience
• Willingness to travel extensively within the assigned area
• Willingness to work flexible hours when required
• Must maintain a professional and responsible lifestyle

• Call on the full customer base (retail key accounts and wholesale channels) within the allocated East London and surrounding territory
• Prospect for new business and open new accounts
• Achieve monthly sales targets and KPIs
• Expand product range and introduce new products into stores
• Build and maintain strong relationships with store owners, managers, and staff
• Ensure optimal product placement, visibility, and merchandising (including gantries and displays)
• Monitor stock levels and place orders to avoid out-of-stock situations
• Be able to do stock rotation in stores.
• Execute promotions, activations, and in-store campaigns
• Conduct competitor analysis and provide market feedback
• Ensure compliance with company policies and industry regulations
• Use mobile sales tools and applications to report on daily activities and performance
• Drive “switch-selling” by educating store staff and consumers on company brands
• Travel extensively within the region, including approximately 6 overnight stays per month
• Must be based in East London.