Pro Shop Manager

RESPONSIBILITIES/KEY PERFORMANCE AREAS (KPA):

Key Performance Indicators

• Achieve Budget Sales and Margin

• Superior Customer Service

• Cash Management

• Data Integrity

• In store Merchandising standards

• Marketing

• Staff development and management

• General Administration

• Risk Management

• Continuous Improvement

• Develop & Maintain knowledge & skills on Custom Fitting Services.

REQUIREMENTS:

• Business acumen

• Management skills

• Leadership skills

• Self-Motivation

• Customer Engagement skills

• Golf Operations Experience

• Communication

• Computer literacy

• In depth product knowledge of Golf equipment

• Budgeting:

  • Set monthly and weekly budgets for Golf Shop Team Members.

  • Manage sales staff daily against % of budget in the following areas:

    • Overall sales

    • Margins

    • Markdown sales

    • Used sales

    • Demo unit sales

    • number of customer engagements

  • Management of basket size through up-selling, on selling and other sales techniques.

  • Control discounts to maximize margin.

  • Develop Team Member’s ability to maximize sales opportunities through basket size and margin management.

  • To conduct weekly analysis and interpretation of the Stock and sales report; Clearance report etc.to manage the store’s performance.

• Customer Service:

  • Ensure the company’s purpose is fully understood and lived by all team members in daily activities.

  • Deliver superior customer service experience to all customers.

  • Maintains and enforces the company service non-negotiable.

  • Will be present on the sales floor interacting with Customers and Sales Staff for no less than 6 hours per working day.

  • Dealing with customer complaints decisively and with empathy in a way both protects company interests while leaving the customer feeling satisfied.

  • All customer complaints must be resolved within 24 hours and feedback to be given to the Operations Manager.

ADDITIONAL COMPETENCY REQUIREMENTS:

• Logical

• Analytical

• Numerate

• Effective Seller

• Multi-tasking

• Communicate effectively, including presentation skills

• Work effectively as a team member and leader

• Time management – both personal as well as golf shop team

• Interest in sports

• Ability to work under pressure