PR and Copywriter

Recruiter:

Wild Dreams Hospitality

Job Ref:

WDH002430/ML

Date posted:

Friday, July 17, 2026

Location:

Sandton, South Africa

Salary:

Monthly

SUMMARY:
A world-leading conservation and hospitality group is seeking an experienced PR MANAGER AND COPYWRITER for the UK and South Africa to join their Marketing and Communications team

POSITION INFO:
This is a senior, strategic role for a seasoned communications professional who can manage press and media relationships across two key markets. You'll take ownership of the UK PR agency relationship and run South African media relations directly, working closely with sales teams to turn press coverage into bookings and brand growth.

Core Criteria:

Bachelor's degree in English, Journalism, Marketing or Communications
10+ years in corporate communications or PR, including at least 3 years in travel or conservation tourism
Strong understanding of the safari and luxury travel industry is a strong advantage
Proven track record managing external PR agencies and media relationships
Excellent written and verbal communication skills, with the ability to write compelling press releases and story angles
Experience briefing marketing teams and producing collateral for high-end media
Confident working across multiple internal and external stakeholders
Strong attention to detail and the ability to work well under deadline pressure
Genuine interest in wildlife, sustainability and conservation

Core Responsibilities:

Set and drive the annual PR strategy for the UK and South African markets, aligned to overall business and marketing goals
Manage the UK PR agency relationship, including regular status calls and formal reviews
Build and maintain media relationships, press events and press release distribution across both markets
Coordinate media bookings with the reservations team to secure high-value press coverage
Write and edit press releases, story pitches and media content, and fact-check externally produced copy
Identify newsworthy angles and conduct interviews with internal stakeholders to develop content
Research and manage award submission opportunities across trade, consumer and sustainability categories
Work closely with sales teams in both markets to align PR and sales strategy
Compile coverage reports and track PR performance against targets
Uphold brand consistency across all external communications

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