Key Accounts Manager: Health and Beauty

SUMMARY:
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POSITION INFO:

The ideal candidate should have long-standing relationships at a senior level in all South African premium health and wellness retail channels.

My client is looking for a candidate who can unlock, grow and maintain key retail partnerships and ensure all products are managed in these channels in accordance with the distribution and brand strategy.

The candidate will work closely with the brand and marketing team to develop and implement retail strategies across the channel.

Daily Responsibilities: South Africa 

• Develop, grow and maintain strategic long-term relationships with key health and beauty retail partners.
• Prepare the sales and distribution strategy and budget to support the business’s long-term and short-term objectives to maintain and grow market share.
• Agree on this strategy with various stakeholders and senior management and implement it within agreed timelines and budgets.
• Negotiate and agree on key trading terms with retail partners per the distribution strategy.
• Assess market and customer trends to inform ongoing strategy and product development.
• Work with the Marketing team to develop plans for trade / local store marketing and implement thereon through collaboration with the relevant teams and trade partners.
• Ensure consistency of product marketing through all channels.
• Plan and implement new product launches through key retail channels.
• Manage in-store and online promotional plans, content creation and implementation.
• Ensure consistency of corporate image through all in-store sales and marketing materials.
• Work with Supply Chain and Product Development teams to develop and recommend product positioning, packaging, and pricing strategy to produce the highest possible long-term market share.
• Plan and manage sales budgets, track and report monthly on spend and key sales KPIs.
• Conduct regular market research (qualitative and quantitative), incorporating international trends, to gain insight into consumer buying habits and purchase intent.
• Assess competitor products and in-store activities to better understand the environment.

Responsibilities UK:

• Prepare UK retail sales and distribution strategy and budget to support the business’s long-term and short-term objectives.
• Agree on this strategy with various stakeholders and senior management.
• Manage the sales and distribution partners in the UK to ensure delivery of the channel strategy.
• Set KPIs for the sales and distribution partners in the UK to ensure delivery as per commercial arrangement.
• Plan and manage the implementation of product launches through key retail channels.
• Work with Supply Chain and Product Development teams to develop and recommend product positioning, packaging, and pricing strategy to produce the highest possible long-term market share.
• Plan and manage sales budgets, track and report monthly on spend and key sales KPIs.
• Conduct regular market research (qualitative and quantitative), incorporating international trends, to gain insight into consumer buying habits and purchase intent.

Position requirements: 

• A minimum, a Bachelor’s degree with 10+ years experience in sales and key account management in the South African health and beauty channel.
• Excellent verbal and written communication skills.
• Basic computer skills, and experience with CRM software and the Microsoft Office Suite, with emphasis on superior Excel skills