Digital Media Marketer

Recruiter:

Progressive Edge

Job Ref:

DM003

Date posted:

Monday, July 4, 2022

Location:

CapeTown, South Africa

Salary:

Market related

SUMMARY:
Digital Media Marketer | Hybrid work arrangement with some office and some work from home

JOB DESCRIPTION:

Digital Media Marketer

Cape Town

Hybrid work arrangement with some office and some work from home

A conservation company seeks a Digital Media Marketing specialist with exceptional technical skills to take on an unusual challenge in the Fundraising space for a purpose-driven organisation that rescues badly treated animals. This is an international organisation and your role will be to take ownership of the digital marketing & campaign efforts from an SA perspective.

Together with the team, the company acquires once-off supporters to convert them into regular supporters. This ensures sustainable income to support campaigns and projects. Moreover, the successful candidate will align processes and projects with the Head of Fundraising and the international Digital Fundraising team.

Responsibilities:

Supporting the development and implementation of a living digital strategy in alignment with the overarching fundraising and organisational goals
Executing targeted fundraising, leading generation and conversion campaigns on social media, email, and other online platforms
Working collaboratively with Fundraising and Communications colleagues in a dynamic and engaging work environment as well as with external agencies and vendors in developing and delivering inspiring supporter experiences and campaigns
Developing engaging donor journey e-mails, newsletters, digital fundraising appeals, key landing pages and paid social media advertising
Measuring and reporting on performance against goals (ROI and KPIs) and optimising spend and performance based on the insights
Tracking communication and campaign performance in order to draw insight and report on audience behaviour and trends
Using analytical insight to reduce attrition (drop-off/churn) rates, segment supporter audiences on a powerful CRM platform for tailored experiences, track audience behaviour and campaign performance
Keeping up to date with emerging technologies and trends and providing thought leadership and perspective for adoption where appropriate

Requirements:

Relevant experience with social media and Google advertising as well as in implementing digital campaigns and managing digital platforms
Experience with an advanced CRM system such as Salesforce or equivalent, an advantage
Fluent in written and spoken English, copywriting skills, an advantage
Relevant qualification in digital marketing
Solid knowledge of MS Office 365 as well as virtual communication tools (e.g. MS Teams)
Know-how in using Google Analytics for website tracking and improving user experience
Google Grants (AdWords) experience, an advantage

NB! This job is now closed. You can apply for other jobs by uploading your CV.

Similar jobs you might be interested in:

Digital Advertising & Paid Media Specialist
Location: Cape Town
Salary: .
Job Purpose:We are looking for an experienced digital Advertising & Paid media Specialist to take ownership of high-budget, multi-platform paid media campaigns, focusing on performance-driven results. This role is ideal for a data-driven performance marketer who can develop, execute, and optimise Google Ads, Meta, TikTok, and display advertising strategies.The ideal candidate should be comfort...
8 days ago

Digital Marketing Co Ordinator/ Paid Media & Email Marketing Specialist/ Online Marketing Coordinator/Paid Media Campaign Manager
Location: Cape Town
Salary:
18 days ago

Marketing Executive
Location: Capetown
Salary: Market-Related
Were on the lookout for a Marketing Executive / Marketing Assistant to join our expanding team and play a key role in elevating our brand, campaigns, and lead generation efforts
60 days ago

Sales & Marketing Manager
Location: Cape Town
Salary: 50000 Monthly
Our client in the hospitality industry has a vacancy available for a Sales and Marketing Manager. Position is based in Cape Town. Salary between R50,000.00 - R62,000.00 Cost to Company per month depending on experience.
Today

Senior Project Manager
Location: Capetown
Salary: Market-Related
This role focuses on ensuring high-quality content moderation across various client projects.
1 day ago

Marketing Manager
Location: Capetown
Salary: Market Related
This is a high-impact role for a creative and strategic marketing professional ready to shape and scale the company''s brand voice.
4 days ago

Social Media & Content Creator
Location: Durbanville
Salary:
Are you a creative powerhouse passionate about storytelling through social media, photos and video? Our dynamic client based in Durbanville is looking for a Social media & Content Creator who lives and breathes creativity! With a portfolio of exciting brands and a global footprint, this is your chance to shape and share stories that travel the world. Strong communication skills in Af...
5 days ago

Marketing Coordinator
Location: Stellenbosch
Salary: Monthly
Ready to spice up your marketing career? Our awesome client – a big name in the food manufacturing scene in Stellenbosch – is on the hunt for a dynamic Marketing Coordinator to join their vibrant team! If you’re a marketing enthusiast who thrives on creativity, loves learning new tricks, thinks outside the (lunch)box, and can juggle multiple tasks in a fast-paced environmen...
5 days ago

Marketing Coordinator
Location: Stellenbosch
Salary: Monthly
Ready to spice up your marketing career? Our awesome client – a big name in the food manufacturing scene in Stellenbosch – is on the hunt for a dynamic Marketing Coordinator to join their vibrant team! If you’re a marketing enthusiast who thrives on creativity, loves learning new tricks, thinks outside the (lunch)box, and can juggle multiple tasks in a fast-paced environmen...
5 days ago

Marketing Coordinator
Location: Stellenbosch
Salary: 10000 Monthly
Ready to spice up your marketing career? Our awesome client – a big name in the food manufacturing scene in Stellenbosch – is on the hunt for a dynamic Marketing Coordinator to join their vibrant team! If you’re a marketing enthusiast who thrives on creativity, loves learning new tricks, thinks outside the (lunch)box, and can juggle multiple tasks in a fast-paced environmen...
5 days ago

Digital Media Marketer

Similar jobs you might be interested in:

Create a free job alert for Digital Media Marketer in CapeTown

Jobseekers

Recruiter

General