Digital Marketing Specialist

SUMMARY:
Use your digital and marketing skills (including UI UX, Public Relations and Social Media) to implement strategies and own this portfolio! Best company, offices, vibe, culture and colleagues. This is a stunning role to make your own!

POSITION INFO:

Our client is looking for a Digital Marketing Specialist to design, develop, execute, analyse and report back on digital campaigns to promote the growth and brand of their hospitality software solution. Experience a great working environment with fantastic people.

They value hard work, honesty and transparency.  Remote working during Covid times - their office is a stone''''s throw away from the beautiful Krantzkloof Nature Reserve, where all the "fun stuff" happens!  Medical aid provided to all employees as well as profit share for candidates who qualify.

Roles and Responsibilities:

Summary:

• Research, design, articulate, execute, analyse and report back on overall digital marketing strategy in line with business objectives
• Plan and execute regular and ad hoc marketing communications, PR, events and business marketing opportunities
• Oversight and delivery of brand-consistent, communications for all digital touchpoints (social media, websites, blogs, press releases, online knowledge base, and webinars)
• Own and maintain website analytics, metrics and campaign reporting
• In-depth knowledge of SEO and adwords campaigns
• Develop and coordinate multimedia content and packages
• Manage the day-to-day handling of channels such as LinkedIn, Facebook, Twitter, YouTube, Instagram
• Provide ROI and other analytical reporting to stakeholders
• Assist with design for internal social programmes

Digital Media/UI_UX Functions:

• Weekly production of digital newsletter
• Online knowledge base
• End-user product communication
• Social media content planning, production and release
• Marketing - blogs, mailers, events, marketing material/strategies/campaigns
• Tracking and reporting
• Daily tracking of the UI-Go2 inbox
• Wordpress websites - set up and maintenance
• Track projects on ClickUp
• Video editing
• Content prep for departmental feedback

Marketing

• Public relations
• Administer associations/memberships
• Provide PR/marketing support

Qualifications:

• Degree/Diploma in digital marketing

Proven experience in:

• 2 year’s in performance marketing, data analysis, and/or e-commerce marketing
• Delivering innovative, brand-consistent, digital marketing campaigns
• Understanding web metrics, digital analytics and the ability to generate, analyze, interpret and articulate data analysis to relevant stakeholders
• Must be able to work under constant deadline pressure and manage multiple projects across multiple lines in the business

Technical experience in the following is a plus:

• GIT/SVN version control
• Experience with ClickUp would be beneficial
• Standards compliance HTML and JavaScript
• User interface design and user experience design
• Agency experience beneficial

Essential to this role: Good internet connection/uncapped internet and environment conducive to effective work-from-home

Candidates will be asked to submit a portfolio of work with their CV and will be required to complete assessments during the recruitment process.

NB! This job is now closed. You can apply for other jobs by uploading your CV.