Digital Marketing Assistant

SUMMARY:
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POSITION INFO:

Who are we: One of the leading wholesale and retail business in South Africa with over 10 years of existence in the South African market.

Who we are looking for: A talented Digital Marketing Assistant.

What will you do: 

• Create digital marketing campaigns
  - Including, but not limited to: digital material, print materials, promotional Items etc.
• Ensure consistency in the brand messaging
• Work with the sales team to coordinate marketing campaigns
• Prepare emails and newsletters to send to current customers
• Launch promotional offers and events to attract new customers
• Optimise the business website to increase online traffic
• Follow best practices for social media marketing on different platforms
• Conduct regular audits for social media and website marketing performance
• Maintain and monitor online listings across various e-commerce platforms
• Track marketing metrics and analyse digital data to measure marketing success
• Marketing administration and product management support
• Management of promotional items and supplier relationships

What will you need:

• Bachelor’s degree in marketing, communications, or related field
• 1 – 3 years experience
• In-depth understanding of the retail and wholesale market would be an advantage
• Demonstrated experience in the management of social and digital media
• Google fundamentals of digital marketing, Google Analytics, Google Ads certificates
• Graphic Design course (Adobe InDesign, Adobe Illustrator, Adobe Photoshop certificates)
• Copywriting
• Proficiency in the following programmes/softwares:
  - Mailchimp or similar email marketing platforms
  - Adobe Illustrator
  - Adobe Indesign
  - Adobe Photoshop
  - Canva

Skills/Competencies:

• Excellent design skills and knowledge of social media and creative platforms
• Proficient in computer skills
• Knowledge of the latest web technologies and industry trends
• Attention to detail, accuracy and sensitivity
• Ability to work to deadlines in a busy environment - working on multiple projects at any given time
• Flexibility and adaptability
  Solutions-orientated, with an ability to approach problems logically and with creative thinking