Digital Campaign Speciliast

SUMMARY:
A Digital Campaign Specialist, with a Bachelor’s Degree in Marketing (Hons Degree preferred) and minimum 2 years’ digital marketing experience setting up Google/Instagram/Facebook campaigns from scratch, required to develop and execute client’s digital campaigns.

POSITION INFO:

A Digital Campaign Specialist, with a Bachelor’s Degree in Marketing (Hons Degree preferred) and minimum 2 years’ digital marketing experience setting up Google/Instagram/Facebook campaigns from scratch, required to develop and execute client’s digital campaigns.

Minimum requirements:

• B-Degree in Marketing or similar required – Hons Degree preferred
• Minimum 2 years’ digital marketing experience, setting up Google/Facebook/Instagram campaign from scratch essential
• Minimum 2 years’ experience working with Google Analytics, setting up targets and tagging all digital media campaigns, required
• Experience in using analytical tolls and analysis required
• Experience in running special projects and managing output required
• Proven history of digital marketing campaign success and ability to increase client revenue required
• Account management experience preferential
• Mathematical and analytical reporting and problem solving skills required
• Experience with Google Analytics, AdWords and Facebook Advertising required

Responsibilities;

• Develop and execute client’s digital campaigns
• Use analytical tolls and analysis to determine best strategy to optimise lead generation
• Run special projects for MD – solving business problems using data and analysis
• Report to and work closely with Senior Management
• Manage special data focused projects for GM
• Customer relationship building and management
• Identify best targeting options on a client to client basis, increasing chances of campaign success
• Aid in set up and execution of new digital campaigns
• Set up and execute Google Paid Search, Display, Retargeting, Facebook/Instagram and other digital campaigns to support client’s pre-sales process
• Create keyword lists, ad copy, ad extensions and ad groups
• Tag all new and existing campaigns for Google Analytics
• Establish goal conversions, goal values and Proper ROI metrics
• Set up multi-channel attribution funnels
• Manage campaigns daily
• Advice on and adapt existing strategies in line with trends and platform updates
• Execute, optimize and provide reporting for client digital campaigns
• Analyse Google Analytics metric daily
• Collaborate with partners within network when setting up multi-channel strategies
• Aid analysts and client to set up all digital dataflows
• Aid sales with their proposal development

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Recognising that diversity is the key to excellence, our client especially encourages members of designated groups to apply.

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2. That you have no objection to us retaining your personal information in our database for future matching and will notify us in writing should you wish to remove your personal information from our database.

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