Brand Ambassador

SUMMARY:

POSITION INFO:

Brand Ambassador Vacancy

Duties and Responsibilities:

• Build brand knowledge and awareness on the Campari portfolio
• Assist key customers and Sales Executives to build cocktails utilizing the Campari brands
• Build relationships with key stakeholders in trade (customers and bartenders)
• Identify and implement new business opportunities
• Assist sales executives with the planning and execution of promotions and activations
• Monitoring and reporting competitor trends
• Grow menu listings percentages of the brand portfolio
• Build and maintain customer relationships
• Increase the brands’ visibility in venues and outlets as per the brand sales guidelines
• Anticipate customer needs and develop solutions
• Brief and train promoters and agencies on the brand guidelines and brand history
• Customer database built & maintained
• Daily / weekly / monthly planning
• Market potential opportunities identified, prioritized, actioned & tracked
• Support sales executive team with their promotions, campaigns, & POSM planned, deployed & tracked
• Competitor activities monitored and actioned against
• Information security maintained in accordance with Company Information Protection Policy
• KPI progress maintained
• Expenditure controlled within budget
• Outlet and customer tastings on the Campari portfolio
• Conduct consumer tastings to build brand loyalty
• Route ride with reps in Gauteng
• Support the brand team with events and building of brands in trade
• Train bartenders and other key stakeholders on the Campari portfolio
• To conduct inhouse trainings for new recruits and staff members in Campari
• To create and maintain a Campari brand builder social media account
• Customer service ethos implemented
• Customer relationships managed and leveraged
• Third party relationships optimized
• Corporate image maintained
• Maintain customer needs by solution-orientated

Key Competencies:

• Sales/Marketing principles as practiced in the spirit category.
• Formal mixology experience and knowledge preferred.
• Ability to manage and maintain execution standards.
• Knowledge of the liquor industry, particularly the On-Trade channel.
• Able to build positive relationships.
• Team player who can work independently and collaboratively.
• Presentation Skills
• Self-Management Skills
• Assertiveness
• Attention to detail
• Positive can-do attitude
• High energy levels and drive
• The ability to deliver results, overcoming difficulties, anticipating the future of the business/work and driving change.
• The ability to find, implement and disseminate a culture of innovative solutions.
• The ability to take effective decisions balancing market, products, financial and organizational issuesExperienced driver with a Code 08