Area Manager - FMCG - Sales

 

Recruiter:

HR Genie

Job Ref:

PDG20004032

Date posted:

Tuesday, September 7, 2021

Location:

Western Cape, South Africa

Salary:

R20k - 25.5k per month + Benefits


SUMMARY:
Area Manager - FMCG - Sales

POSITION INFO:

Our Client a leading FMCG organization is seeking an Area Manager to join their team in the Western Cape are, they offer stability, great benefits and an excellent working environment.

Area Manager

Purpose:

Responsible for managing the Area’s resources and executing the strategic efforts ensuring that products and services effectively reach the Area’s consumers through the direct selling channel. The individual is the link between the National Sales Manager and the Consultant and has the responsibility of communicating both upward and downward while continuously motivating the Distributors, Managers and Consultants to service the customers within the market.

Key Accountabilities

1. Reaching sales performance objectives of the Area through:

  • Prospecting, recruiting, appointing and training a sufficient number of Consultants per Month
  • to achieve Consultant Count, Active Consultant and Sales growth as per their forecast.
  • Training and motivating Consultants to ensure sales and customer service growth.
  • Analysing Area opportunities and developing action plans. The plans should evaluate:

-       Market opportunities;

-       Consultant potential;

-       Manager Potential;

-       Customer potential;

-       Alternate support; ( Stand-In Area Manager as and when required)

-       Area expenses

  • Development and growth of the Distributor Base and Manager Base.

2. Implementing the Area strategies to achieve the sales objectives while maximising

penetration of the entire Area.

3. Implementing business plans and key objectives to achieve financial returns, including:

-       Sales

-       Consultant Count (Recruits + Retention)

-       Active Consultants

-       Expense budget

4. Effectively managing the Area’s Consultants, Distributors and Managers and therefore

ensuring the Area’s customers are serviced appropriately through the:

  • Training and development of Distributors, Managers and Consultants differentially, based

upon their sales potential, to achieve maximum sales growth.

  • Establishment of a loyal organisation of Distributors, Managers and Consultants, who are committed to increasing customer service.
  • Acting as a role model supporting the development of Consultants, Distributors and Managers.

5. Ensuring that existing resources (human and financial) are managed appropriately to optimize performance within the Area.

6. Conducting one planning day per Month, which focuses on identifying, scheduling and

implementing appropriate plans/tactics, targeted to achieve objectives as agreed upon with

the National Sales Manager.

7. Contributing to the Company’s sales through:

  • Achievement of annual sales Plan goals.
  • Achievement of Monthly objectives.
  • Seeking and exploiting marketing opportunities.
  • Maintenance of the Distributor and Manager structure capable of supporting the Area’s
  • business.
  • Effectively planning resources through the planning day and Monthly planning process.
  • Maintaining accurate records of Distributors, Managers and of Consultant sales performance.

8. Contributing to the Company’s success by developing a competitive awareness within the

Area and among the Area’s Distributors, Managers and Consultants and reporting competitive

activity when appropriate.

Competencies

  • Analytical skills
  • Strategic thinker and exposure to strategy development/implementation
  • Presentation skills
  • Effective time management
  • Well rounded communicator
  • Good verbal and written skills
  • Natural coach and talent developer
  • Understanding of the direct selling and cosmetic industry an advantage.
  • Well-developed sales skills
  • Ability to motivate teams/individuals

Behaviours

  • Emotional Intelligent
  • Ethical in behavior and sound judgment
  • Assertive
  • Ability to multitask
  • Self-motivated
  • Results driven
  • Diversity awareness and ability to work with different ethnic as well as cultural groups with
  • sensitivity/effectiveness
  • Ability to deal with criticism
  • Awareness of self and leadership approach
  • Impact of leadership style/ approach on others
  • Ability to manage stress
  • Ability to perform under pressure
  • Balancing work, and life demands
  • Team player and not just an individual
  • Diplomatic/tactful
  • Open to new ideas and ways of thinking
  • Natural problem solver
  • Embraces and accepts change


 

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