Trade Account Executive

The Bay Hotel in Camps Bay is seeking a Trade Account Executive to join our bespoke team.

Minimum Requirements :

Qualifications

• Matric qualification

Experience

• Experience in sales and tourism corporations to maximize revenue
• 2-3 Years’ experience in the same or similar position
• Must have Opera Experience
• Must be able to establish customer relationships
• Communications – must be a strong communicator in verbal and written forms
• Above average efficiency in Microsoft Excel

DUTIES AND RESPONSIBILITIES

Sales Strategy

• Liaising with tour operators to ensure that we are receiving the optimum co-operation from strategic partnerships. The results of strategic alliances must be monitored and reported.
• Maintaining contact with tour operators and travel agents to ensure that they are aware of packages that are on offer.
• Important Trade Updates (ITU) or Newsletters to be sent out in order to provide information of specials, property changes, new additions etc.

Key Account Management

• Relationships to be established and maintained
• Open communication maintained
• Efficient follow-up and service delivery
• Product Training conducted according to VNL standards
• Rates and special offer details to be documented and managed
• VNL Trade details to be kept up to date on any marketing material/tools (brochures, agent websites)
• Liaising with tour operators and travel agents on what they need from company i.e. special rates, value adds etc. in order to improve general sales
• Training conducted according to V&L standards
• Pro-active business planning and strategizing with clients
• Maintain details of key accounts support/sales

Customer Relations

• Relationships to be established and maintained
• Maintain a high standard of customer service and excellent communication skills
• Adopting a “can do” attitude with regards to customer enquiries
• Assist in investigating and resolving customer complaints

Trade Marketing

• Ensure the following tools are utilised efficiently assisting in the marketing to the Trade/Sales:

Ease of access to rates, support, ease of access to availability, value adds where required to the benefit of both parties, Incentives with approval, Property visits are encouraged and conducted professionally, marketing collateral and information readily available to clients. Property Site inspections with clients are conducted professionally.

• Trade Shows and Workshops attended to according to sales strategy. Village N Life to be represented in a professional manner
• Management of marketing collateral required to market to the trade
• Management of brochure contributions according to marketing strategy and budget
• Maintaining VNL Trade Instagram account as well as representing VNL on personal social media
• Assistance in recognizing any potential opportunities to market to the trade within media and publications relevant to the trade market, attributing to a sustainable marketing strategy (advertising and PR) to the trade.
• Administration of brochure contributions according to marketing stagey and budget.

Administration

• Maintaining of trade website
• Mailer distribution (information and specials) to database
• Updating Trade Fact Sheets

Management of Trade website (

• Approval of all new STO applications on website
• Updating all relevant systems (Opera) with new approved applications which includes creating profiles with relevant business details, adding relevant rate codes, adding relevant notes
• Personalized communication with each application to establish their product interests.