The candidate must have expertise across major social media platforms, including social media strategy, creative content development, audience engagement and performance optimisation.
They must also have practical experience with paid media and advertising platforms, particularly Meta Ads Manager, Google Ads and YouTube advertising, including boosting, campaign management, audience targeting, budget allocation and analytics.
A strong understanding of AI-powered creative tools, social media trends and platform algorithms is essential.
Bachelor''s Degree or Diploma in:
- Marketing
- Digital Marketing
- Communications
- Public Relations
- Media Studies
- Business Management
- Information Technology (advantageous for AI-focused roles)
