Social Media Coordinator (Hybrid)

SUMMARY:
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POSITION INFO:

Location: Cape Town or Stellenbosch
Department: Marketing
Reporting to: Head of Brand and Marketing
Experience Level: 2–5 years

Company Overview

A South African payments and financial services business operating at the heart of the digital economy. The organisation enables fast, affordable payments that support entrepreneurs and businesses across the country. The culture is purpose-driven, collaborative, and fast-moving, with a strong focus on real-world impact.

Purpose of the Role

The Social Media Coordinator plays a hands-on execution role within the marketing team, responsible for day-to-day social media activity and supporting content delivery across digital platforms. This role suits someone who enjoys bringing brand ideas to life online, managing multiple tasks, and balancing creativity with structure and reporting.

You will work closely with designers and marketing leads to ensure consistent messaging, accurate publishing, and strong engagement across channels.

What You’ll Be Responsible For

Social Media Execution

• Manage daily posting across social media platforms including Meta, LinkedIn, and TikTok.

• Schedule content, maintain content calendars, and ensure timely delivery aligned to campaign goals.

• Execute campaigns planned by senior marketing team members.

• Brief designers and coordinate delivery of creative assets.

• Monitor social media trends, audience sentiment, and competitor activity.

Digital Content Support

• Upload and manage content on the company website, including blogs, landing pages, and product content.

• Support online store updates, promotional banners, and content tagging.

• Repurpose existing content across digital channels and formats.

• Apply basic SEO best practices during content publishing.

Performance Tracking & Reporting

• Track and report on key social media metrics including followers, engagement, reach, and conversions.

• Monitor sentiment and provide insights to improve content and campaigns.

• Coordinate tracking for influencer, ambassador, or partner-led content.

Development & Team Contribution

• Participate in monthly KPI reviews and performance check-ins.

• Stay up to date with platform trends, tools, and best practices.

• Share learnings and ideas to improve team performance and processes.

Core Competencies

• Attention to detail

• Creativity and content storytelling

• Time management and multi-tasking

• Collaboration and teamwork

• Ownership and accountability

Skills & Knowledge

• Understanding of marketing and communication principles.

• Social media content creation for video and static formats.

• Ability to interpret briefs and execute consistently.

• Strong written and verbal communication skills.

• Basic design capability for social media content.

• Ability to present performance insights clearly.

Experience & Education

• 2–5 years’ experience in social media management or digital marketing.

• Experience using social media scheduling and analytics tools.

• Ability to analyse social media metrics and apply insights.

• Photography experience is advantageous.

• Grade 12 (essential).

• Relevant tertiary qualification in marketing, communication, or a related field (essential).

Additional Requirements

• Valid driver’s licence and own vehicle.

• Willingness to travel between offices when required (Cape Town, Stellenbosch, Johannesburg).

• Comfortable working in a hybrid environment with reliable connectivity and a professional home setup.