Planning Account Manager (TTL)

SUMMARY:
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POSITION INFO:

• Ensures all relevant required information has been received from key stakeholders (e.g. Account Mangers and Strategist & Media Buyers).
• Understands digital media campaigns & digital media so that you can coordinate with the media buyers to book media campaigns onto company systems and the importance of this.
• Updating and monitoring of digital media schedules
• Actualisation of media schedules
• Reckoning against planned vs actual
• Reckoning Invoiced against media schedules
• Sending through creative chase list
• Liaising with Ad Operations to ensure all tracking and tagging is implanted and set up
• Tracking of PO and basic finance
• Able to track and monitor client campaigns with campaign managers
• Monitors and provides reports about campaign performance and delivery across markets
• Can make basic recommendations to Account Director to help improve campaign efficiencies
• Assess plans with ROI in mind
• Keeping updated with digital media cost (CPM,CPC,CPV,etc..)
• Managing daily schedules
• Overseeing project resources and assisting with the management of freelance requirements and bookings
• Analyzing campaign data
• Leading and coordinating campaigns from initial stages through to delivery
• Ensuring the stages of the project are met according to client and creative brief, budget, resource and deadline deliverables
• Monitoring current traffic processes and inputting ideas on how to improve current practices where required
• Analyzing campaigns to report on visitor data and user experience

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