PR Strategist/Specialist ( JB1555)
Durban
Market Related
The PR Specialist is to build brand awareness through innovative PR – ensuring that the Organisation is viewed and called on as the thought leader in the categories and industries.
Experience:
Relevant Degree
10 years relevant experience
Local and International PR Landscape
SA Blogging and SA Micro influencers industries
Understanding digital metrics and dimensions which effect PR
Demonstrate ability of previous work in the PR space
Social network of contacts, clients, opportunities, and media partners
Data insight tools and agencies
Key Responsibilities:
Leading and driving the PR strategy and implementation thereof
Implementing the reputation and crisis management strategy
Determining and guiding the narrative for go to market
Proactively identify opportunities to maximize brand presence and build awareness across various channels
Responsible for all customer facing communications including social media platforms and community management
Single point of contact to PR strategic partners
Managing all aspects of these relationships – strategy, implementation, financial etc
Cultivating and maintaining media relationships across all channels
Return on investment and delivery of 10x ROI on earned media
