Marketing Specialist

SUMMARY:
Rhiza Babuyile is searching for a Marketing Specialist based in Randburg, Johannesburg.

POSITION INFO:
Job Purpose

Participate in the formulation of the organization''s strategic marketing initiatives in order to attract new donors/beneficiaries/clients and maintain existing ones. Implement the organization''s short, medium, and long-term marketing plan. Through numerous aims and objectives, takes actions to measure, enhance, and enrich the company''s position and image. Measures the return on all marketing expenditures and collaborates with other departments to ensure a consistent marketing and customer experience across all channels.

Responsibilities 

• Participate in the development and implementation of marketing plans in line with the strategy
• Monitor and review all marketing activities in line with the marketing plan
• Collaborate with the local and international fundraising teams to achieve revenue generation objectives
• Delivering company’s marketing plan within agreed budget
• Monitor and report on effectiveness of marketing communications.
• Working closely with and effectively partner stakeholders including full service agencies
• Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives/activities.
• Responsible for messaging all internal communications around groups identity, values and achievements.
• Ensure that all external messaging is consistent with the organisation’s vision and values.
• Liaise with media and advertising agencies
• Oversee creation and delivery of press releases, PR related activities, advertisements, and other marketing materials.
• Ensure brand messages are consistent.
• Engage consumers on all online platforms including website and social media.
• Drive overall CRM and direct marketing.

• Business or marketing-related degree or equivalent professional qualification.
• 3-5 years of experience in marketing, public relations and communications
• Experience in all aspects of developing and managing marketing strategies
• Technical marketing skills
• Relevant product and industry knowledge
• Good communication and interpersonal skills –Strong understanding of donor and market dynamics and requirements.
• Intimate understanding of traditional and emerging marketing channels
• Excellent communication (written and verbal) skills including creative ability to communicate.
• Report writing
• A valid driver’s license.

NB! This job is now closed. You can apply for other jobs by uploading your CV.