Digital Marketer – Affiliate Specialist

SUMMARY:
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POSITION INFO:

The company has an exciting opportunity for a Digital Marketer – Affiliate Specialist to be based at our Umhlanga office in Durban. The Individual will be responsible for creating and executing recruitment and optimization strategies on behalf of the brand and will be the day-to-day contact for a portfolio of clients, tasked with using industry insight to create and deliver operational and strategic initiatives to grow the affiliate database. In addition, the role involves: optimization and recruitment of affiliates, account maintenance, reporting on results, building strong relationships with affiliates and lead acquisition.

Minimum requirements:

• Diploma/Degree in Marketing/Digital Marketing/Communications or related.
• 2 - 3 years experience in a Digital Marketing role or Industry (Affiliate experience preferred).
• 2-3 years of negotiating skills within a Sales Environment.
• 2 years sales / lead generation experience.

Advantageous:

• A valid Drivers License.

Responsibilities:

• Recruit, manage and develop affiliate relationships on behalf of the company, communicating expectations, sharing best practices, disseminating offers and promotions, and providing account updates to all affiliates.
• Identify new sources of revenue on behalf of the company by extending reach through new affiliate relationships or optimizing affiliate marketing campaign strategies.
• Identify opportunities to better optimize campaign results by interpreting standard and custom reports.
• Work cross-functionally with internal teams on a variety of projects.
• Work with Affiliate software provider and inhouse development team to troubleshoot complex data transfer issues and other technical items.
• Provide daily support to team members and affiliates.
• Daily account checks.
• Weekly/Monthly reporting.
• Respond to incoming calls and emails and relay messages.
• Understand and manage the month-end reporting system.
• Provide support for ad hoc administrative and reporting tasks and be able to prioritize these effectively.
• Attend industry events when required and network with clients.
• Deeply understand the brand and business objectives.
• Think strategically and deliver clear recommendations.
• Report back internally on execution of strategy against measures.
• Help develop accurate account budget forecasts, foster, and grow revenue.
• Develop and monitor ROI and KPIs.
• Drive the delivery/execution of all campaigns accurately and on time on various channels.
• Delivering quality work, on time and according to instructions.
• Ensure you are up to date on all news and trending topics related to the business and industry.
• Ability to manage a portfolio of accounts.
• Work to improve our brand presence.

Skills and competencies:

• High level reporting to Executive Management Team.
• Goal orientated and results driven work ethic.
• Impressive planning and organizational skills.
• Excellent communication and interpersonal skills.
• Strong communication skills required – written and verbal (English).
• Must demonstrate ability to meet deadlines.

 

 

 

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