Digital Affiliate Specialist

SUMMARY:
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POSITION INFO:

An exciting position has become available for a Digital Affiliate Specialist in Durban.

The Individual will be responsible for creating and executing recruitment and optimization strategies on behalf of the brand and will be the day-to-day contact for a portfolio of clients, tasked with using industry insight to create and deliver operational and strategic initiatives to grow the affiliate database. In addition, the role involves: optimization and recruitment of affiliates, account maintenance, reporting on results, building strong relationships with affiliates and lead acquisition.

Responsibilities:

• Recruit, manage and develop affiliate relationships on communicating expectations, sharing best practices, disseminating offers and promotions, and providing account updates to all affiliates.
• Identify new sources of revenue by extending reach through new affiliate relationships or optimizing affiliate marketing campaign strategies.
• Identify opportunities to better optimize campaign results by interpreting standard and custom reports.
• Work cross-functionally with teams on a variety of projects.
• Work with Affiliate software provider and inhouse development team to troubleshoot complex data transfer issues and other technical items.
• Weekly/Monthly reporting.
• Attend industry events when required and network with clients.
• Deeply understand the brand and business objectives.
• Report back internally on execution of strategy against measures.
• Help develop accurate account budget forecasts, foster, and grow revenue.
• Develop and monitor ROI and KPIs.
• Drive the delivery/execution of all campaigns accurately and on time on various channels.

Minimum requirements:

• Diploma/Degree in Marketing/Digital Marketing/Communications or related.
• 2 - 3 years’ experience in a Digital Marketing role or Industry (Affiliate experience preferred).
• 2-3 years of negotiating skills within a Sales Environment.
• 2 years sales / lead generation experience.