DIGITAL MARKETING MANAGER

Recruiter:

Curiska

Job Ref:

864405398

Date posted:

Wednesday, August 25, 2021

Location:

Milnerton, South Africa

Salary:

R45000 to R50000 monthly

SUMMARY:
-

POSITION INFO:

Develop creative briefs and guide creative direction to meet objectives for all advertising and public-Âfacing communications, including print, digital, and video assets
Conceptualize and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels
Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support
Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets
Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration
Analyse customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
Partner with email, performance marketing and web teams to design, test and evolve lead nurturing tactics

Position Requirements:

Formal Education & Certification

Bachelorâ€™s degree in marketing, business, or related field

KnoWledge & Experience

A minimum of 10 yearsâ€™ experience
Experience with marketing automation and CRM tools, ie. SALES FORCE
Proven experience developing marketing plans and campaigns

NB! This job is now closed. You can apply for other jobs by uploading your CV.

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