Copywriter

SUMMARY:
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POSITION INFO:

COPYWRITER

Introduction:
A medical software company located in Pretoria is seeking to employ a creative Copywriter with 2 years experience to joint their dynamic and versatile team.

Job purpose:
Responsible for producing copy that is engaging, clear and accurate for marketing material and advertising channels, including but not limited to: websites; emails; print ads; digital ads; social media and catalogs.

REQUIREMENTS
Minimum education (essential):
Diploma in Languages / Journalism

Minimum education (desirable):
Degree in Languages / Journalism

Minimum applicable experience (years):
2 years
Required nature of experience:
? Copywriting
? Proofreading
? Editing
? Administration

Skills and Knowledge (essential):
? English first language
? Proficient in Microsoft Suite / Google Suite
? Excellent writing skills

Other:
? Social Studio (desirable)

COMPETENCIES
Essential Competencies:
? Embracing Change
? Developing Expertise
? Checking Things
? Documenting Facts
? Producing Output
? Meeting Timescales
? Managing Tasks
? Taking Action

Important Competencies:
? Challenging Ideas
? Generating Ideas
? Inviting Feedback
? Adopting Practical Approaches
? Upholding Standards
? Pursuing Goals
? Showing Composure
? Examining Information
? Team Work
? Following Procedures
? Thinking Positively
? Interpreting Data

KEY PERFORMANCE AREAS, WEIGHTS AND OBJECTIVES
Copywriting 55%
? Update and maintain Communications Guide.
? Conduct keyword research.
? Update and maintain drip campaign content.
? Ensure high quality of emails.
? Monitor accuracy of emails and edit/update accordingly.
? Send emails to the Communications Lead for approval.
? Create copy for ad campaigns and marketing campaigns.
? Liaise with the design team timeously to create artwork.
? Write compelling and high-quality website content, including blog posts.

Social media campaigns 30%
? Develop social media strategy together with the Communications Lead.
? Coordinate social media calendar in line with the social media strategy.
? Write content for posts across all platforms.
? Coordinate with the Design team to ensure content for the campaign is ready on time.
? Respond to comments within 24hrs across all social media channels.
? Increase followers and engagement.

Public Relations 15%
? Identify journalists and publications for Lexie Hearing.
? Develop and maintain a database of journalists and PR agencies.
? Occasionally draft press releases.

QMS (QMS: Sales and Marketing)
? Ensure that QMS guidelines are adhered to.
? Ensure that all supporting documents are kept to date.
? Ensure that all processes are kept relevant.

SALARY OFFERED
Market related (Guaranteed 13th cheque, risk benefit and provident fund contribution)

NB! This job is now closed. You can apply for other jobs by uploading your CV.