SUMMARY:
Content Writer (Durbanville, Cape Town)
POSITION INFO:
I am looking for a dedicated Content Writer for my client, to create content for blogs, articles, product descriptions, social media and the company website.
The Content Writer''''s responsibilities include evaluating analytics to adjust content as needed, regularly updating the company''''s website, and promoting the company blog by pitching articles to various third-party platforms. You should also be able to follow editorial guidelines when creating content and keep abreast of the latest SEO techniques. Ultimately, a top performing Content Writer should be able to contribute to the development of strategies that will increase reader engagement and drive sales.
Responsibilities:
- Conducting in-depth research on industry-related topics to develop original content
- Develop content for blogs, articles, product descriptions, social media and the company website
- Assist the marketing team in developing content for advertising campaigns
- Proof-reading content for errors and inconsistencies
- Editing and polishing existing content to improve readability
- Conduct keyword research and using SEO best practices to increase traffic to the company website
- Create compelling headlines and body copy that will capture the attention of the target audience
- Identify customers’ needs and recommend new content to address gaps in the company’s current content.
Requirements:
- Bachelors Degree in Communication, Marketing, English, Journalism or related field
- Proven content writing / copywriting experience
- Sales copywriting experience – be able to communicate the value of products that generate sales
- Working knowledge of content management systems
- Proficient in all Microsoft Office applications
- Ability to work independently with little or no daily supervision
- Ability to work on multiple projects with different objectives simultaneously
- A portfolio of published articles
- Excellent writing and editing skills
- Ability to work in a fast-paced environment
- Ability to handle multiple projects concurrently
- Effective communication skills
Email your CV and a writing sample to <--------Please upload your CV here--------
Unfortunately, due to the number of applications we receive, we’re not able to respond personally to every applicant. If you haven’t been contacted within 14 days of your submission, please consider your application unsuccessful.
NB! This job is now closed. You can apply for other jobs by uploading your CV.
