Brand Manager

Our client in the cosmetic industry is looking for a Brand Manager to join their exciting team. The core purpose of this role is to launch and grow one of their global, luxury fragrance/cosmetics  brands in South Africa. This dynamic role manages and leads projects and tasks across multifunctional teams to position and develop the brand in South Africa across own boutiques, multi-branded retail, and e-commerce.

RESPONSIBILITIES:

• Develop, communicate, and share the marketing vision within the organization to ensure the strategy is executed impeccably and timeously in the market
• Be a custodian of the brand image in SA: ensure brand equity and brand integrity at all times
• Plans, implements, and executes successful consumer and trade marketing programs (including brand strategic planning, market positioning, pricing, promotion, advertising)
• Formulation of brand strategy and long-term growth plans
• Analysis of brand strategy and performance and effect changes as needed Lead the e-commerce team and ensure seamless omnichannel integration across all channels

KEY SKILLS:

• Strong understanding of Brand management & Marketing concepts,
• Willing and able to work on both strategy and operational subjects,
• Attention to detail,
• Proactivity, adaptability & flexibility, Multitasking,
• Strong interpersonal skills, Negotiation skills, Communication skills, Business acumen.

QUALIFICATIONS:

• Business
• Marketing degree
• Qualification 5 years relevant experience in the luxury
• Beauty industry

Must have experience in digital marketing and e-commerce
Premium fragrance / cosmetics / luxury brand management experience required
Management of cosmetics brands in a retail counter environment and within standalone stores advantageous